The Agency Client Profit Calculator

Calculate your LTGP:CAC, find your biggest client-profit opportunity, and see what to investigate next.

1. Your numbers

2. Quick diagnostic

3. Your results

4. Your LTGP opportunities

These are mathematical estimates of the additional lifetime gross profit available from each lever, using the illustrative assumptions shown below. The calculator does not rank them.

Opportunity figures are illustrative estimates, not guarantees. They are intended to help you compare the potential size of different levers.